ROOTYERS WHATSAPP GROUP MEETING HIGHLIGHTS1. Formation of Sub-Groups Members discussed creating sub-groups to bring together people with similar interests, businesses, and goals. This would improve networking, collaboration, and support among members.2. F.2 Leading the Marketplace It was proposed that F.2 takes a leading role in organizing and guiding activities within the Rooty Marketplace to ensure consistency and growth.3. Targeted Business Tagging Mulungi suggested that members should focus on tagging specific business owners when sharing content rather than tagging everyone. This would increase relevance and engagement.4. Group Support for Members Members agreed on the importance of supporting and boosting fellow Rootyers, with Nze Omusoga’s work highlighted as an example of how collective engagement can help members grow.5. Freedom to Post Businesses on Rooty Glen emphasized that every member should feel free to post and promote their businesses on Rooty at any time, creating equal opportunities for visibility.6. Marketplace Within the WhatsApp Group Glen also proposed having a dedicated marketplace section within the WhatsApp group where members can easily showcase products and services.7. Rooty vs WhatsApp Eddie noted that Rooty offers better opportunities for business promotion and community growth compared to relying solely on WhatsApp.8. Business Promotion Through Sharing Angel encouraged a culture where business owners create posts while other members actively share them to expand reach and increase potential customers.9. Use of Hashtags Eddie highlighted the importance of using hashtags correctly to improve content discoverability and attract a wider audience.10. Creation of Business Accounts Glen advised members to create dedicated business accounts to maintain professionalism and make it easier for customers to identify their brands.11. Importance of Branding Members agreed that strong branding is essential for business growth, credibility, and recognition within the Rooty community and beyond.12. One Business Focus Per Week Collins suggested promoting one business at a time each week to ensure focused support and maximum visibility for the featured business.13. Business Account Badges Collins noted that having a verification badge is not the most important factor; quality content, consistency, and customer engagement matter more.14. Learning Proper Tagging Techniques Collins encouraged members to learn and practice effective tagging strategies to improve engagement, visibility, and networking opportunities on Rooty.